Bottom Line Books LogoOverdue Books

brand alchemy

Explore this curated collection of books recommended by experts in brand alchemy.

4 books

Positioning

Positioning

Al Ries

Strategies for positioning products and brands in the marketplace.

Recommended by: 2 People
Learn More
The Brand Flip

The Brand Flip

Marty Neumeier

Guide on building brands in the digital era, focusing on customer-driven brand loyalty.

Recommended by: 1 Person
Learn More
Building a StoryBrand

Building a StoryBrand

Donald Miller

Framework for brand messaging and storytelling.

Learn More
Zag

Zag

Marty Neumeier

Branding strategies for standing out in competitive markets.

Learn More

Ready to start your own reading journey?

Create your personalized reading list and share it with the community!