design thinking

Written by IDEO's CEO, this book introduces design thinking as a methodology for creative problem-solving and innovation. Brown demonstrates how design thinking can be applied to business challenges, social innovation, and organizational transformation.

The IDEO founders provide practical strategies to unlock creative potential, overcome fears, and build confidence in creative abilities. They share stories from their work at IDEO and Stanford's d.school.

A practical guide to running five-day design sprints, developed at Google Ventures. Details a structured process for rapidly prototyping and testing solutions to business challenges.

An academic exploration of design cognition and the mental processes that designers use when solving problems. Based on years of research into design expertise.

A comprehensive collection of design methods organized around a framework of seven modes: Sense Intent, Know Context, Know People, Frame Insights, Explore Concepts, Frame Solutions, and Realize Offerings.

Explores how design thinking can be used to address complex problems by reframing them in new ways. Includes nine case studies of frame creation in practice.

A comprehensive reference of design and research methods, each presented with visual examples, descriptions of application, and helpful tips.

A collection of academic research papers exploring the theoretical foundations and practical applications of design thinking in various contexts.

A practical guide that combines design thinking with digital transformation, including mindsets, methods, and tools for implementation.

Focuses on applying design thinking to business strategy and organizational transformation, with emphasis on creating competitive advantage.