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growth engine

Explore this curated collection of books recommended by experts in growth engine.

13 books

Crossing the Chasm

Crossing the Chasm

Geoffrey A. Moore

A guide on marketing and selling disruptive technology products to mainstream customers.

Recommended by: 10 People
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High Growth Handbook

High Growth Handbook

Elad Gil

A comprehensive guide for scaling startups, providing practical insights on growth, leadership, and strategy.

Recommended by: 9 People
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Blitzscaling

Blitzscaling

Reid Hoffman & Chris Yeh

Explores the techniques used by companies like Amazon, Google, and Airbnb to grow at lightning speed.

Recommended by: 8 People
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Growth IQ

Growth IQ

Tiffani Bova

Explores ten growth paths for businesses, offering strategies based on real-world case studies.

Recommended by: 4 People
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Viral Loop

Viral Loop

Adam L. Penenberg

Explores how companies like Facebook and LinkedIn used viral growth models, offering insights into the power of network effects.

Recommended by: 3 People
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Crossing the Chasm

Crossing the Chasm

Geoffrey A. Moore

A seminal work on high-tech marketing and innovation adoption, discussing strategies for moving products from early adopters to the mainstream.

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Hacking Growth

Hacking Growth

Sean Ellis

A guide to growth hacking, offering strategies for rapid experimentation in marketing and product development.

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The Cold Start Problem

The Cold Start Problem

Andrew Chen

A business book discussing how tech companies achieve growth by overcoming network effects, with case studies from successful startups.

Recommended by: 1 Person
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Platform Revolution

Platform Revolution

Geoffrey G. Parker

Explores the business model of platform-based companies and the impact of platforms on the economy.

Recommended by: 1 Person
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Predictable Revenue

Predictable Revenue

Aaron Ross

Guide on building a predictable sales process and scaling revenue for businesses.

Recommended by: 1 Person
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The Lean Product Playbook

The Lean Product Playbook

Dan Olsen

A guide to developing products that meet customer needs efficiently.

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Hooked

Hooked

Nir Eyal

Explores how to create products that captivate users through behavioral design.

Recommended by: 1 Person
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From Impossible to Inevitable

From Impossible to Inevitable

Aaron Ross

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